Apr 26, 2024  
2020-2021 University Catalog 
    
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2020-2021 University Catalog [ARCHIVED CATALOG]

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ENTR 31000 - Marketing And Management For New Ventures

Credit Hours: 3.00.  The course builds on entrepreneurship concepts and skills developed in ENTR 20000 (pre-requisite course) to bring students through the process of founding and operating a business. Students work in teams to develop, improve and validate business models for potential startups. This occurs through hands-on activities including gathering feedback from potential customers, creating forecasts, developing a marketing strategy, and pitching to investors. Students can choose ENTR 31000 or ENTR 31500 to serve as the second required core course for the Certificate in Entrepreneurship and Innovation. Typically offered Fall Spring Summer.Credits: 3.00


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