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Jun 11, 2026
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ECON 56700 - Managerial Economics And Business Strategy
Credit Hours: 1.00 to 4.00. This course studies optimal decision-making processes made by managers and policymakers within firms and other organizations. The course is based on microeconomics and applies advanced microeconomics-related concepts with an emphasis on pricing strategies. The course covers topics such as monopolies (price discrimination, optimal pricing strategies), advanced strategic decision-making and imperfect competition (optimal pricing and production), new product introductions, product variety offered on the market, and entry deterrence strategies. We use a variety of examples and applications, and operate with modern tools (Game Theory) that facilitate the decision-making process for individuals, policymakers and managers. The main goal of this course is to provide a basis for a good understanding of the logical mechanics, and to provide a good intuition in managerial economics and business decision-making processes that facilitate the understanding of daily business problems. Permission of instructor required.
Learning Outcomes
1. Identify and explain logical mechanics that determine individuals’ choices and decisions.
2. Evaluate managerial economic problems to better identify daily business problems.
3. Apply key aspects such as marginal concepts and countervailing effects when proposing solutions.
4. Illustrate main mechanisms using graphs and apply basic knowledge of algebra and calculus to business problems.
Credits: 1.00 to 4.00
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