Apr 20, 2024  
2014-2015 University Catalog 
    
2014-2015 University Catalog [ARCHIVED CATALOG]

COM 60811 - Leadership And Global Strategic Communication


Credit Hours: 3.00. Over the last decade, the field of strategic communication has grown rapidly. The work of strategic communication professionals requires coordinated responses between distinct organizational units that are often separated by time and space. These conditions necessitate effective leadership. Further complicating leadership in these contexts is the fact that the work of strategic communication has increasingly become global in nature. This course provides students with theoretical background in leadership and global strategic communication, as well as the opportunity to apply what they learn to strategic communication cases and to their own professional experiences. It also encourages them to think proactively about leadership challenges in these contexts and to articulate theoretically-informed analyses and evaluations of leadership in action. Permission of department required. Typically offered Fall Spring Summer.