Aug 18, 2022  
2014-2015 University Catalog 
    
2014-2015 University Catalog [ARCHIVED CATALOG]

TLI 34350 - Business To Business Sales Management


Credit Hours: 3.00. This course covers key topics in sales management while emphasizing customer relationship management, sales productivity, and the effects of technology on the sales function. Topics include analyzing multiple channel models; establishing sales plans; incentivizing and motivating the sales force; and evaluating, monitoring, and managing the effectiveness of the sales force. Typically offered Fall Spring Summer.