Sports Communication, Post-Baccalaureate Certificate

About the Program

Purdue University’s online Graduate Certificate in Sports Communication provides students with comprehensive instruction in strategic communication and media management tailored to the sports industry. The program covers navigating the 24/7 news cycle, managing social media platforms, and preparing for crisis events, ensuring students are ready to protect and enhance an organization’s reputation. The program’s curriculum focuses on collegiate and professional athletics, equipping students with the skills needed to excel in the sports media landscape.

Program Website

Program Requirements

9 Credits Required

Program Learning Outcomes

Students will:

• Develop a strategic sports communication plan.
• Demonstrate the ability to engage productively with collegiate and professional sports media.
• Work through a crisis event.
• Advance reputation.
• Plan social media campaigns.
• Further the brand during strategic communication formulation.
• Boost stakeholder engagement.

Graduate Programs Disclaimer

• The student is ultimately responsible for knowing and completing all degree requirements. Students should consult with their advisor/department for more information.
• Not all graduate programs may be actively recruiting students and course modality availability may vary. 
• Please refer to the Explore Graduate Programs website for a list of currently available graduate programs.
• Transfer credit policy: Credits earned for graduate study at other universities (both domestic and international) may be applied toward an advanced degree. Only credit hours associated with graduate courses for which grades of B- or better were obtained will be eligible for transfer. Any additional conditions under which credit transfers may be made are determined by the various departments.
• Comparative information about Purdue University and other U.S. educational institutions is also available through the College Navigator tool, provided by the National Center for Education Statistics, and through the U.S. Department of Education College Scorecard.