Apr 03, 2025  
2024-2025 University Catalog 
    
2024-2025 University Catalog

MGMT 62500 - Marketing Research


Credit Hours: 2.00 to 4.00 (West Lafayette) 3.00 (Calumet).  Application of statistical and other quantitative concepts to marketing management problems. Prerequisite: MGMT 67000 Credits: 2.00 to 4.00