Mar 07, 2026  
2018-2019 University Catalog 
    
2018-2019 University Catalog [ARCHIVED CATALOG]

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COM 47800 - Health Communication Campaigns


Credit Hours: 3.00. This course is an introduction to the processes and theories that are used to design both informational and persuasive health communication campaigns. The course will also introduce students to proper evaluation procedures to determine a campaign’s efficacy. Students will be able to contribute to their portfolios by applying theory and primary research in the construction of a health communication campaign plan for a client. Typically offered Fall Spring Summer.



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