May 01, 2026  
2015-2016 University Catalog 
    
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2015-2016 University Catalog [ARCHIVED CATALOG]

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MGMT 44710 - Competitive Strategy

Credit Hours: 3.00. This course studies how entrepreneurs and general managers might create investor value (above-normal returns) through the development and implementation of competitive strategies around market entry, exit, or expansion. Competitive strategy is a critical input to these firm decisions. To that end, we discuss and apply the key analytic competitive strategy concepts, frameworks and tools. Typically offered Spring.


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