Jul 18, 2024  
2024-2025 University Catalog 
    
2024-2025 University Catalog

Sales and Marketing, BS

Location(s): West Lafayette


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About the Program


    

 

Sales and marketing graduate complete a degree program with a focus in sales, marketing, and management that give them the ability to enter numerous entry-level sales positions for agricultural and non-agricultural firms. These positions lead to professional careers in sales or marketing management. A wide spectrum of agricultural marketing organizations, food manufacturing companies, and farm supply industries are marketing-oriented and depend extensively on agricultural graduates who are well-trained in marketing tools and concepts.

Agricultural Economics Website

Sales and Marketing Major Change (CODO) Requirements  

Degree Requirements


120 Credits Required

Departmental/Program Major Courses (55 credits)


AGEC Department Selectives (14 credits)


  • AGEC Biological Science Selective - Credit Hours: 8.00
  • AGEC Economics Selective (meets CoA Upper level Humanites/Social Science requirement) - Credit Hours: 3.00
  • AGEC Mathematics or Science Selective - Credit Hours: 3.00

Agricultural Economics Department Supplemental Information  

Other Departmental /Program Course Requirements (46-47 credits)


Electives (18-19 credits)


  • Elective - Credit Hours: 18.00-19.00

GPA Requirements


  • 2.0 GPA required for Bachelor of Science degree.

College of Agriculture Pass/No Pass Policy


College of Agriculture Undergraduate Pass/No Pass Policy  

Transfer Credit Policy


  • College, department, major transfer credit (including any/all undistributed credit, TR graded course, AP/IB credit, etc.) should be clearly stated. Can transfer credit be applied to the major? If yes, how and where?

College of Agriculture & University Level Requirements


College of Agriculture Pass/No Pass Policy


College of Agriculture Undergraduate Pass/No Pass Policy 

Transfer Credit Policy


Transfer courses listed in the Purdue Transfer Equivalency Guide with specific Purdue Subject codes (e.g. BIOL) may be used to fulfill degree requirements at the discretion of the College of Agriculture. However, Agriculture transfer courses listed with “UND” Purdue Subject codes cannot be used for any requirements in the College of Agriculture at Purdue.

GPA Requirements


  • 2.0 GPA required for Bachelor of Science degree.

University Requirements


University Core Requirements


For a complete listing of University Core Course Selectives, visit the Provost’s Website.
  • Human Cultures: Behavioral/Social Science (BSS)
  • Human Cultures: Humanities (HUM)
  • Information Literacy (IL)
  • Oral Communication (OC)
  • Quantitative Reasoning (QR)
  • Science #1 (SCI)
  • Science #2 (SCI)
  • Science, Technology, and Society (STS)
  • Written Communication (WC) 

Civics Literacy Proficiency Requirement


The Civics Literacy Proficiency activities are designed to develop civic knowledge of Purdue students in an effort to graduate a more informed citizenry. For more information visit the Civics Literacy Proficiency website.

To obtain the Civics Literacy Proficiency, students will complete an educational activity as part of their chosen Civics Literacy Pathway and pass the Purdue Civics knowledge test.  The knowledge test can be completed at any time while the pathway is being perused.  There are three different pathways:

  • Civics Event pathway - Attend six approved civics-related events and pass the required exam; or
  • Civics Literacy Podcast pathway - Complete 12 podcasts created by the Purdue Center for C-SPAN Scholarship & Engagement that use C-SPAN material and pass the required exam; or
  • Approved course pathway - Complete  one of the following approved courses and pass the required exam.

More details about each pathway and how to complete the requirement can be found on the Civics Literacy Student Dashboard in myPurdue.

Upper Level Requirement


  • Resident study at Purdue University for at least two semesters and the enrollment in and completion of at least 32 semester hours of coursework required and approved for the completion of the degree. These courses are expected to be at least junior-level (30000+) courses.
  • Students should be able to fulfill most, if not all, of these credits within their major requirements; there should be a clear pathway for students to complete any credits not completed within their major.

Sample 4-Year Plan


14-15 Credits


Spring 1st Year


16 Credits


Fall 2nd Year


16 Credits


Spring 2nd Year


15 Credits


Fall 3rd Year


15 Credits


Spring 3rd Year


  • Credits: 3.00
  • AGEC Economics Selective - Credit Hours: 3.00
  • AGEC Mathematics or Science Selective - Credit Hours: 3.00
  • Humanities or Social Science Selective - Credit Hours: 3.00
  • Elective - Credit Hours: 3.00

15 Credits


Fall 4th Year


16 Credits


Spring 4th Year


13 Credits


Pre-Requisite Information


For pre-requisite information, log in to mypurdue.purdue.edu and click here.

World Language Courses


World Language proficiency requirements vary by program. The following list is inclusive of all world languages PWL offers for credit; for acceptable languages and proficiency levels, see your advisor. (ASL-American Sign Language; ARAB-Arabic; CHNS-Chinese; FR-French; GER-German; GREK-Greek(Ancient); HEBR-Hebrew(Biblical); HEBR-Hebrew(Modern); ITAL-Italian; JPNS-Japanese; KOR-Korean; LATN-Latin; PTGS=Portuguese; RUSS-Russian; SPAN-Spanish)

Critical Course


The ♦ course is considered critical.

In alignment with the Degree Map Guidance for Indiana’s Public Colleges and Universities, published by the Commission for Higher Education (pursuant to HEA 1348-2013), a Critical Course is identified as “one that a student must be able to pass to persist and succeed in a particular major. Students who want to be nurses, for example, should know that they are expected to be proficient in courses like biology in order to be successful. These would be identified by the institutions for each degree program.”

Disclaimer


The student is ultimately responsible for knowing and completing all degree requirements. Consultation with an advisor may result in an altered plan customized for an individual student. The myPurduePlan powered by DegreeWorks is the knowledge source for specific requirements and completion.

Comparative information about Purdue University and other U.S. educational institutions is also available through the College Navigator tool, provided by the National Center for Education Statistics, and through the U.S. Department of Education College Scorecard.

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