Jul 16, 2024  
2024-2025 University Catalog 
    
2024-2025 University Catalog

Pre-Marketing

Location(s): West Lafayette


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About the Program


The Daniels School’s pre-programs consist of the first four semesters of a student’s major program. Students must meet the MAI/EAI Requirements  for their chosen major (typically within the first four semesters), then apply for Upper Division and be approved to move into their major program. Please make sure to review the requirements for both your Pre-Program and Program.

Pre-Business Major Change (CODO) Requirements  

Marketing, BS  

Pre-Program Requirements (27-35 credits)


Required Major Courses (6 credits)


Other Departmental/Program Course Requirements (18-26 credits)


Electives (3 credits)


  • Electives - Credit Hours: 3.00

School of Business Requirements


MAI Requirements


  • To be admitted to upper level, a student must complete all Management Admissions Index (MAI) courses with a 3.00 or above MAI GPA AND a 2.50 cumulative GPA, have a C- or higher in all MAI AND any Management, Economics, and OBHR courses (M/E/O), and not be on academic notice.
  • University Policy states students may only attempt a course 3 times and grades of W are included in this limit. Per the School of Business, no more than three different MAI courses, or their equivalents, may be taken two times for a grade. Students are responsible for consulting their advisor about re-take options available to them.
  • Previous enrollments in MA 16100, 16200, 16500, 16600 do not count against the retake policy for the MAI.

The following are Management Admissions Index courses:

  • ECON 25100
  • MGMT 20000
  • MA 16100 or MA 16010 or MA 16500
  • SCLA 10100 or ENGL 10600 or ENGL 10800 or HONR 19903
  • SCLA 10200 or COM 11400 or COM 21700 or EDPS 31500

GPA Requirements


  • Graduation Index: 2.00 minimum
  • Major Index: 2.00 minimum

Course Requirements and Notes


  • MGMT, OBHR and ECON courses numbered 30000-level or higher can only be taken after being admitted to Upper Division, with the exception of OBHR 33300. Students may take this course during their sophomore year.
  • The following gateway courses (listed by major) should be taken soon after you are admitted to Upper Division as they are pre-requisites for all Major Selectives:

    Accounting, BS - MGMT 35000
    Business Analytics & Information Management, BS- MGMT 30500 & MGMT 38200
    Economics, BS - ECON 34000 & ECON 35200
    Finance, BS - MGMT 31000
    General Management, BS - OBHR 33000 & MGMT 44428
    Marketing  - MGMT 32400
    Supply Chain & Operations Managment, BS - MGMT 30500 & MGMT 36100
  • Courses taken on approved School of Business study abroad programs may be used to satisfy degree requirements. Students participating in a Purdue approved study abroad program are registered as full-time Purdue students during their semester abroad. Schedule an appointment with your advisor to discuss study abroad opportunities.

Pass/No Pass Policy


  • The pass/no pass option MAY NOT be selected for MAI, EAI, MGMT, ECON or OBHR (MEO) courses (even if selected as a general elective) required for a major, required minor or concentration, or core requirements.
  • Only courses taken for general electives that are not required major, minor or concentration courses may be taken pass/no pass.
  • The total credit hours selected under the pass/no pass option in the student’s baccalaureate program may not exceed 15.
  • The option cannot be adopted for more than one course per semester.
  • A student who elects this option must be classified as at least a sophomore 45-59 credits or higher.
  • Students who are repeating a course must repeat it using the same grade mode as the original attempt.
  • Students on academic notice must complete at least 12 hours of coursework for a letter grade during the semester. Those students on academic notice for a second consecutive semester may not elect the pass/no pass option until they are removed from academic notice.
  • See your advisor for Study Abroad Pass/No Pass Policy

Transfer Credit Policy


  • The number of general electives will vary for each student and can include AP credit, transfer credit, and/or Credit by Exam.
  • Transfer credit for upper level MGMT, OBHR and ECON will only be considered if taken at a 4-year AACSB accredited school.
  • More information can be found at Transfer Credit Guidlines

Summer Courses


Information on summer courses is available here.

Sample Pre-Program (1 year)


Critical Course


The ♦ course is considered critical.

In alignment with the Degree Map Guidance for Indiana’s Public Colleges and Universities, published by the Commission for Higher Education (pursuant to HEA 1348-2013), a Critical Course is identified as “one that a student must be able to pass to persist and succeed in a particular major. Students who want to be nurses, for example, should know that they are expected to be proficient in courses like biology in order to be successful. These would be identified by the institutions for each degree program.”

Disclaimer


The student is ultimately responsible for knowing and completing all degree requirements. Consultation with an advisor may result in an altered plan customized for an individual student. The myPurduePlan powered by DegreeWorks is the knowledge source for specific requirements and completion.

Comparative information about Purdue University and other U.S. educational institutions is also available through the College Navigator tool, provided by the National Center for Education Statistics, and through the U.S. Department of Education College Scorecard.

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